Fidar Beach House / Raed Abillama Architects

first_imgFidar Beach House / Raed Abillama ArchitectsSave this projectSaveFidar Beach House / Raed Abillama ArchitectsSave this picture!© Géraldine BruneelHouses•El Fidar, Lebanon CopyFootprint:461 m²Land Area:3100 m²City:El FidarCountry:LebanonMore SpecsLess Specs ArchDaily Area:  506 m² Area:  506 m² Year Completion year of this architecture project 2011 Architects: Raed Abillama Architects Area Area of this architecture project Projects ShareFacebookTwitterPinterestWhatsappMailOr Clipboard Year:  Fidar Beach House / Raed Abillama Architects “COPY” Lebanon Photographs photographs:  Géraldine BruneelPhotographs:  Géraldine Bruneel+ 20 Share ShareFacebookTwitterPinterestWhatsappMailOr Clipboard Year:  2011 “COPY” Save this picture!© Géraldine BruneelText description provided by the architects. This summer beach house for a family of five and three guests is situated in Jbeil, along the northern coast of Lebanon. Despite its rugged nature, the site is restricted by a mandatory 10m shoreline setback. This limits the project’s placement to a relatively flat area between a secondary private road and the sea.Save this picture!© Géraldine BruneelThe project aims at preserving the natural qualities of the site by seamlessly integrating itself to the existing landscape. The overall design strategy had major implications on the programmatic and tectonic concept of the beach house.Save this picture!© Géraldine BruneelPublic spaces are placed at site entry level and private spaces are positioned at the lower levels. The top level is constructed as a platform raised on short columns, with the intention of minimal alteration of the natural rocky landscape, while enhancing the view of the shoreline. The edge of the deck is lowered, along with the strip adjacent to it in order to remove any obstructions in front of the view. Elevating and lowering of the terraces creates a sequence of seating conditions that further animates the outdoor deck. The stairwell and entrance hall are grouped with lighting and ventilation shafts to create a threshold between levels of public spaces. The outdoor pergola and shower cabin further extend this demarcation line. The platform rests on the bedrooms which are placed as close as possible to the shore.Save this picture!© Géraldine BruneelThis personalized relationship is further explored through tailored openings catering to different programmatic requirements, as well as highlighting specific events in the surrounding environment. By their plug-in qualities the guest quarters enjoy the independence of a guest-house while connecting to the main house.Save this picture!Plan 01Project gallerySee allShow lessVideo: ‘The Competition’ TrailerArchitecture NewsWuxi Masterplan: Mixed Use Building Complex Proposal / ATENASTUDIOUnbuilt Project Share Houses CopyAbout this officeRaed Abillama ArchitectsOfficeFollowProductConcrete#TagsProjectsBuilt ProjectsSelected ProjectsResidential ArchitectureHousesEl FidarHousesLebanonPublished on April 25, 2013Cite: “Fidar Beach House / Raed Abillama Architects” 25 Apr 2013. ArchDaily. Accessed 11 Jun 2021. ISSN 0719-8884Browse the CatalogMetal PanelsAurubisCopper Alloy: Nordic RoyalGlassMitrexSolar GreenhouseLouvers / ShuttersTechnowoodSunshade SystemsFiber Cements / CementsRieder GroupFacade Panel – Terrazzo BlackStonesCosentinoSurfaces – Silestone® Basiq SeriesIn architectureSikaBuilding Envelope SystemsWoodLunawoodInterior ThermowoodWindowsswissFineLineSliding Windows – EvenMineral / Organic PaintsKEIMBlack Concrete – Concretal®-BlackSuspension SystemsMetawellAluminum Panels for Ceiling SailsDoorsECLISSESliding Door Opening System – ECLISSE Push&PullStonesMarini MarmiNatural Stone – Nuvolato di GréMore products »Save世界上最受欢迎的建筑网站现已推出你的母语版本!想浏览ArchDaily中国吗?是否翻译成中文现有为你所在地区特制的网站?想浏览ArchDaily中国吗?Take me there »✖You’ve started following your first account!Did you know?You’ll now receive updates based on what you follow! Personalize your stream and start following your favorite authors, offices and users.Go to my streamlast_img read more

Anue Water Relocates To Larger Atlanta-Based HQ & Manufacturing Facilities Due To Record Growth,…

first_img Twitter Pinterest Facebook Local NewsBusiness TAGS  Twitter WhatsApp ALPHARETTA, Ga.–(BUSINESS WIRE)–Feb 3, 2021– Anue Water Technologies, the manufacturer of cost-effective FORSe and Phantom Oxygen/Ozone injection systems, Enviroprep well-washers, and provider of Anue Geomembrane Covers with embedded carbon-filters and other sustainable and high-performance technologies to prevent odor, corrosion, scale, bacteria, and FOG (fat oil, grease) in municipal and industrial wastewater applications, is announcing the relocation of its headquarters and manufacturing from Tucker, Georgia to a substantially larger facility in the North Atlanta suburb of Alpharetta, Georgia. This press release features multimedia. View the full release here: Anue Water relocates to larger manufacturing and HQ facilities in Alpharetta, Ga., due to growing municipal and industrial demand for wastewater, odor, FOG, and corrosion control systems. (Photo: Business Wire) The relocation is due to record growth during 2020 for Anue Water’s eco-friendly wastewater and other odor, corrosion and FOG (fats, oil, grease) control products, and the projected demand for these clean-tech solutions during and coming out of the pandemic. According to Anue Water’s VP General Manager Greg Bock, “The new facilities in Alpharetta will enable us to prepare more equipment and ship it out more quickly to municipal and industrial customers throughout the US, Canada and the rest of the world.” Anue Water CEO Paul Turgeon added, “The need for larger facilities springs from consumer and regulatory demands for more environmentally friendly solutions to odor, corrosion and FOG problems. Anue’s recent addition of five new channel partners servicing the Gulf States, Georgia, Florida Panhandle, Pennsylvania, West Virginia, New Jersey, Indiana and the Upper Midwestern States is also creating new demand for Anue Water’s eco-friendly equipment from many more municipal and industrial customers.” About Anue Water Technologies: Founded in 2005, Anue Water Technologies Inc. is headquartered in Tucker GA. The company manufactures and supplies eco-friendly, high efficiency, patented systems for the municipal and industrial wastewater markets, including oxygen/ozone injection, well-washers and carbon-embedded geomembrane covers for odor, corrosion and FOG (fats, oil, grease) control. For more information, contact Anue Water Technologies, Inc. at [email protected] or (760) 727-2683 or visit our web site at View source version on CONTACT: Anue Water Technologies, Inc. Media Contact: Jon Amdursky [email protected] KEYWORD: GEORGIA UNITED STATES NORTH AMERICA INDUSTRY KEYWORD: OTHER MANUFACTURING ENVIRONMENT CONSTRUCTION & PROPERTY ENGINEERING OTHER ENERGY URBAN PLANNING UTILITIES MANUFACTURING ENERGY SOURCE: Anue Water Technologies Copyright Business Wire 2021. PUB: 02/03/2021 08:00 AM/DISC: 02/03/2021 08:01 AM By Digital AIM Web Support – February 3, 2021 Anue Water Relocates To Larger Atlanta-Based HQ & Manufacturing Facilities Due To Record Growth, Municipal Demand for Eco-Friendly Wastewater Equipment Solutions Pinterest Facebook WhatsApp Previous articleTwist Bioscience Announces Executive Team AppointmentsNext articleAcrisure, Russell Wilson and Ciara Form Joint Venture, Evolution Advisors, LLC Digital AIM Web Supportlast_img read more

Shoppers, leaders, merchants lobby for wearing continued masking

first_img Around the WebMd: Do This Immediately if You Have Diabetes (Watch)Blood Sugar BlasterIf You Have Ringing Ears Do This Immediately (Ends Tinnitus)Healthier LivingWomen Only: Stretch This Muscle to Stop Bladder Leakage (Watch)Patriot Health ZoneHave an Enlarged Prostate? Urologist Reveals: Do This Immediately (Watch)Healthier LivingRemoving Moles & Skin Tags Has Never Been This EasyEssential Health32-second Stretch Ends Back Pain & Sciatica (Watch)Healthier LivingThe content you see here is paid for by the advertiser or content provider whose link you click on, and is recommended to you by Revcontent. As the leading platform for native advertising and content recommendation, Revcontent uses interest based targeting to select content that we think will be of particular interest to you. We encourage you to view your opt out options in Revcontent’s Privacy PolicyWant your content to appear on sites like this?Increase Your Engagement Now!Want to report this publisher’s content as misinformation?Submit a ReportGot it, thanks!Remove Content Link?Please choose a reason below:Fake NewsMisleadingNot InterestedOffensiveRepetitiveSubmitCancel Latest Stories Skip Published 5:43 pm Wednesday, December 9, 2020 Sponsored Content Book Nook to reopen Pike County Sheriff’s Office offering community child ID kits Print Article Ivey: ‘These are some of our darkest days’ MONTGOMERY, Ala. (AP) — Gov. Kay Ivey on Wednesday extended a statewide mask mandate until Jan. 22 — but declined… read more Masks aren’t the only means by which to provide protection from the coronavirus but they are the most visible. “People who go into stores without masks are showing disregard for the safety of others,” Taylor said. “If putting a piece of fabric over your mouth will help your family and others stay safer, it’s a little thing to do.“Wearing a mask might be an inconvenience but it’s not forever. And, even if it doesn’t help, it’s a way of showing concern for yourself and others. It never hurts to try. It’s up to us to be good neighbors and good people.”Taylor said she, like so many others, wants to support the local economy.“I want to go in the grocery market to shop,” she said. “And, I don’t want to order from Amazon. I want to shop locally. But I also want to feel safe doing so and I don’t feel safe seeing shoppers who aren’t wearing mask or observing social distancing. That’s the least we can do as individuals to curb this deadly virus.”Taylor said the wearing of masks has been mandated by the state and should be enforced locally.“I want to shop at home but I also want to be safe when I shop,” she said. “Some stores require the wearing of masks and have markings for social distancing, others don’t and that makes it hard to feel safe. Feeling safe is most important to me.”Steve Garrett, owner of Piggly Wiggly 231 and North 3 Notch, said he encourages shoppers to wear masks but does not require that they do.“I hear complaints on both sides,” he said. “The great majority of our shoppers wear masks and there are a few who can’t wear them. “Garrett said in the larger 231 store, social distancing is easier but not so in the smaller 3 Notch store.“We have signs that say to keep a six-foot distance and most people respect the personal space of others,” he said. “Gov. Ivey has extended the mask mandate and, as much as I personally dislike it, the mask mandate provides a security blanket and makes many people more at ease.”Garrett said he encourages those who have concerns about public shopping and those considered at risk to choose a low traffic time for shopping.“Early morning hours are usually slower but any time after lunch is busy,” he said. “The days that items go on sale are busy. Between now and Christmas, it will be hard to tell.”Annette Bryan of Brundidge said, laughing, she drives by the grocery store and, if there are a lot of cars, she goes home to go back later.“I shop early and I always wear a mask,” she said. “I do what I can to protect myself because I can’t control what others do. Wearing a mask might not help but it doesn’t hurt and it wouldn’t hurt if we all wore masks until it’s safe again.” Remember America’s heroes on Memorial Day Email the author Perhaps Brundidge Mayor Isabell Boyd said it best.“There’s a demon in the forest.”You can’t see it or hear it. You can’t smell it or taste it or even reach out and touch it. “The unknown is scary and we are dealing with the unknown,” Boyd said. “We all need to be doing all we can to make it through this pandemic. Wearing masks in public is the least we can do, and maybe the most we can do.”And, Gov. Kay Ivey did the state’s part on Wednesday by extending the mask mandate until Jan. 22, just two days before it was set to expire.Ivey said recent times are some of our darkest days since Covid-19 became a part of most of the nation’s daily lives. She encouraged all Alabamians to use common sense is the days moving forward. You Might Like Woman with protective gloves puts a medical mask on her face as a virus protection in a supermarket parking lot. By The Penny Hoarder However, Robin Taylor of Troy said common sense is not common these days. She pointed to grocery stores as a prime example of how lightly some people are taking COVID-19.Eating is a necessary habit so grocery stores are vital to everyday life, Taylor said.“I don’t want to have my groceries delivered,” Taylor said. “But when I go inside grocery markets and so many people aren’t wearing masks, it’s unnerving. I have a young boy at home. I have to think about him and about my parents who are older and my husband’s parents.” Plans underway for historic Pike County celebration Shoppers, leaders, merchants lobby for wearing continued masking Troy falls to No. 13 Clemson The Penny Hoarder Issues “Urgent” Alert: 6 Companies… By Jaine Treadwelllast_img read more

Distributions and predator-prey interactions of macaroni penguins, Antarctic fur seals, and Antarctic krill near Bird Island, South Georgia

first_imgWe studied the distributions, abundances and interactions of macaroni penguins Eudyptes chrysolophus, Antarchc fur seals Arctocephalus gazella, and their zooplankton prey, m particular Antarctic krill Euphausia superba, near Bird Island, South Georgia, South Atlantic Ocean, in February 1986. Simultaneous surveys of marine birds, Antarctic fur seals and Antarctic krill were conducted along a series of transects radiating from the breeding colonies of the vertebrate predators. We examined the relationships between the distributions of predators and their prey with respect to the abundance of krill in the water column and marine habitats near the colonies. Antarctic fur seals and macaroni penguins showed positive correlations with Antarctic krill density across a wide range of spatial scales. Because krill was abundant close to the colony and predator densities decreased with distance due to geometry, distance from colony was a confounding variable. When the influences of distance and direction on predator abundance were factored out, we were able to demonstrate an additional influence of Antarctic krill abundance at measurement scales between 10 and 100 km for Antarctic fur seals and for macaroni penguins at the scale of 70 to 100 km. Water depth was an important correlate of Antarctic krill and Antarctic fur seal abundances but not of the abundance of macaroni penguins. We found no evidence that the fur seals or macaroni penguins were concentrating their foraging for krill in the vicinity of the shelf-break.last_img read more

Investment in sexual reproduction by Antarctic mosses

first_imgWe propose four measures of allocation to sexual reproduction in mosses, and apply these to data obtained from 15 species found fruiting on Signy Island, South Orkney Islands, in the maritime Antarctic. Spore counts and size measurements are reported for each species. Larger spore sizes in most short-lived species suggest that spores may have an important role in local colonisation. Five species with small spore dimensions, high counts and wide Antarctic distributions are identified as potential long-distance colonists. Investment in sexual reproduction is estimated using two measures (the ratio of sporophyte to gametophyte dry weight, and the investment in spores as a proportion of total shoot dry weight). Both measures show that investment by annual and short-lived species is greater than that found in most perennial species. The same short-lived species also show a much stronger relationship between the sporophyte and gametophyte dry weights of individual shoots in regression analyses. The short-lived species examined in this study may be classified as annual or short-lived shuttle species (sensu During). Their reproductive behaviour largely agrees with the predictions of life history models, and they may be described as ruderal (sensu Grime) or r-selected. However, their production of relatively few large spores is at variance with the predictions of these models. The sexual behaviour of longer-lived species agrees less well with theoretical predictions, with some showing surprisingly large levels of investment, although others can be described as a-selected (sensu Greenslade) or stress tolerators (sensu Grime), with much lower investment in sexual reproduction.last_img read more

Over 30 exams planned to take place in person this Trinity term

first_imgTwenty exams have been confirmed to take place in person this year, with a further 15 papers set to be confirmed dependent on the government’s announcement on in-person course returns before next term. The majority of the exams already confirmed to be in-person are exams set by the Chemistry faculty, including Prelims and FHS exams, and the majority of exams set to be confirmed are ancient languages exams, held by the Classics faculty.The Chemistry faculty outlined justification for in-person exams to their students in correspondence, citing “the rigour of the examination process,” greater ease of revision due to relevance of past papers available online, and “widespread collusion and cheating” at other Universities that chose to assess Chemistry remotely. The faculty went on to say that “the Teaching Committee decided unanimously that this was our first preference for exams next term, and the decision was ratified by the academics in all sections.”Students taking in-person exams this year will not be expected to wear sub fusc, and those that choose to wear sub fusc have been asked to leave their caps at home. Face coverings will need to be worn throughout exams and in the examination buildings, except for those that have a legal exemption. For those that are self-isolating or unable to return to Oxford for Trinity due to travel restrictions, there is the possibility of sitting the exam online at the same time as the in-person exam, with remote invigilation. Sacha Chowdhury, a first-year Chemistry student, told Cherwell: “I would have preferred to do online exams for a few reasons: firstly, there’s just less health risk than in person exams. Also, since a lot of this year has been online including both sets of collections, we haven’t really had any practice with in person exams at uni. […] Another worry would be that if there were to be a spike in the weeks preceding the exams since, by committing to in-person exams, it makes it difficult to make a U-turn if necessary, so it relies on the government’s plan being successful.” “A benefit of in-person exams is that I think I perform better as seeing other people working around me and being in an exam school may give me more adrenaline and focus, which is something I struggled with in online collections.”A spokesperson for the University of Oxford told Cherwell: “In line with government guidance, the University will continue to offer a mix of in-person and online teaching and assessment while the national restrictions are in place. The vast majority of in-person exams taking place during Trinity Term will take place online using Inspera. The platform offers a greatly improved online exam experience for students with an intuitive interface and a range of tools that meet Oxford’s diverse needs.”“Around thirty in-person examinations are scheduled [to] take place in Trinity Term, pending government confirmation around Easter of further courses which are able to return to in-person teaching and assessment. These exams are planned to take place in person in line with professional body accreditation requirements, or because it is not possible to examine their content remotely. Trinity Term in-person exams will be held with a range of safety measures implemented, including reduced capacity in exam halls, the compulsory use of face coverings and limited contact between individuals.” “Students unable to sit their exams in-person, because they are having to self-isolate or they have dispensation to be resident outside Oxford, will be able to apply, via their college, to sit an online exam with remote invigilation – which is outside of Inspera, not a part of it.”“The University’s guidance and provisions to facilitate safe teaching follow Government advice. They have been carefully prepared in consultation with staff, Public Health England and other local partners.”Image Credit: Paul Chapman / Oxford University – Matriculation / CC BY-SA 2.0last_img read more

Pepsi in Nokia promotion

first_imgBritvic and PepsiCo have launched a new initiative with Nokia in order to build on Pepsi and Nokia’s credentials in music, aiming to engage and reward their customers and consumers.The on-pack promotion will give consumers of Pepsi the chance to win a Nokia 5800 Comes With Music handset every 10 minutes. Consumers will need to text codes found on the drinks for the chance to win a handset, or they can enter online. The offer is supported by a TV and digital media campaign as well as in-store promotions.Pepsi brand manager at Britvic Chris Owen said: “The TV advertising and in-store activation will help to drive awareness of the promotion to drive sales and profit opportunities for our customers.”last_img read more

Watch live: Chase Chat, beginning at 2:45 p.m. ET

first_imgWATCH: Final laps at New Hampshire Click here to see live interviews with Kevin Harvick (2:45 p.m. ET) and Dale Earnhardt Jr. (3:15 p.m. ET). WATCH: Race RePlay highlights WATCH: Kahne crashes out in late stagescenter_img WATCH: Post-race reactions at Loudon MORE:last_img

Emerging to a renewed normal

first_imgAfter a tense Friday that saw the campus and the Greater Boston area on lockdown, Harvard returned to life Saturday as students, residents, and visitors flooded back into the Square.Some Harvardians gained a sense of closure after Friday night’s capture of the second suspect in Monday’s Boston Marathon bombings, 19-year-old Cambridge resident Dzhokhar Tsarnaev, in nearby Watertown, which brought a massive manhunt to an end.On Saturday morning, a group of 18 runners from the Harvard College Marathon Challenge — some of whom had crossed the finish line, or failed to, on Boylston Street on Monday — met at the John Harvard Statue.Their recovery run took on added purpose after a tough week for the running community; several Harvard runners had been dangerously close to the blasts. On Friday night, senior Mark Jahnke had asked the group to join him for a slow jog along Boston’s Freedom Trail. It would be, he wrote in his email invitation, “a symbol that what we experienced this week will never take away what we experienced for four hours on Monday and will never stop us from being a united Boston.”“There was also a level of frustration,” said Daniel Grafstein, a sophomore in Kirkland House. “It was just one guy, and the whole city shut down. But I think people understand it’s what needed to be done.”Detour to slain officer’s memorialThe run had its somber moments, including a detour to the makeshift memorial for slain Massachusetts Institute of Technology police officer Sean Collier, who was gunned down Thursday night, allegedly by the two suspects. But the run also provided a way for people to come together and to make a statement, said senior Sam Singer, that “those who might hope to inspire terror have failed to keep us off our feet.”“Today’s run brought a really great sense of community,” he said.For most students, as well as everyday Harvard Square residents and visitors to campus, Saturday morning simply promised a return to normal.During the travel ban Friday, many Harvard Houses locked their gates for safety. Students were free to roam the halls and courtyards — Kirkland House even set up a croquet game and a trampoline on its lawn — but as the lockdown wore on, it seemed to give new meaning to the term spring fever.“I think people were scared and nervous and really sad for everything that’s happened this week,” said Daniel Grafstein, a sophomore in Kirkland House. “There was also a level of frustration. It was just one guy, and the whole city shut down. But I think people understand it’s what needed to be done.”Family and friends called and texted from out of state, though not as frantically as the modern-day trope of helicopter parenting would suggest.“My mom’s a pretty classic Jewish mother, but she’s been good at letting go of the reins,” Grafstein said. “She trusts me to be safe. But it was a scary week, and it could have happened to anyone.”Still, “My friend said he was called more this week than he was cumulatively the entire year.”Freshmen Leah Schwartz and Cordelia Mendez spent Friday in their residence, Hollis Hall, listening to the police scanner and watching the news.“I signed up for Tivli yesterday and watched it pretty much all day,” Schwartz said, referring to the free television streaming service started by Harvard graduates and entrepreneurs Nick Krasney ’09 and Ho Tuan ’09 that is now offered on campus. “It was hard not to.”For freshmen living in the Yard, even the decision to head out for a meal was fraught. But many ended up in Annenberg Hall, Schwartz and Mendez said, “just to feel normal.” At lunchtime, freshmen gave the dining hall’s staff a standing ovation.“It was a really nice time, only because it forced us all to be together,” Schwartz said. “We couldn’t focus on work; we couldn’t really focus on anything that required any sort of concentration.” Teachers were lenient about assignment deadlines on Friday, Mendez added.Freshmen Leah Schwartz (left) and Cordelia Mendez said they went to Annenberg Hall on Friday “just to feel normal.” “It was a really nice time, only because it forced us all to be together,” Schwartz said.Students who had planned to host admitted high school seniors for the Visitas weekend dealt with added stressors on Friday — namely, how to help their pre-frosh charges in the midst of an unprecedented crisis.Nancy De Haro, a senior in Winthrop House and a seasoned Visitas host, connected with her two visitors from Los Angeles, Marleen Sanchez and Andrea Mosqueda, Friday morning“I knew Visitas was canceled, but I told them to come over anyway,” De Haro said Saturday, as she led Sanchez and Mosqueda on a tour of the campus. “It would be too bad if the weekend went to waste, since they’re already here. There isn’t any programming, but I think they can still explore the city and ask me some questions and get something out of it.”Mosqueda, who had never flown in a plane before this week, was lucky enough to make it to Cambridge before the travel ban went into effect. A Harvard alumna on her flight found her a ride, she said. Despite her surreal entry to Boston, her assessment of Harvard so far was reassuringly common.“I really love the buildings. I want to major in civil engineering, so buildings are something I do admire,” she said. “It’s beautiful.”The surest sign of normalcy, perhaps, was the renewed flood of tourists. Campus tours roamed the streets on what became one of the first nice days of spring.“Harvard’s known all over the world,” said Ron Gabayan, an 18-year-old Israeli visiting the information center with his host family from Western Massachusetts. “I’ve been interested to come and visit here for a long time.”“I noticed this morning that [Harvard] was open again, so I said, ‘Let’s go,’ ” said his American host, Lynn Lesser. “If something’s going to happen, it’s going to happen, whether you’re in Boston or Israel or wherever.” After all, she added, “He had already seen Yale. I said, ‘Harvard’s nicer.’ ”Nancy De Haro (from left), a senior in Winthrop House and a seasoned Visitas host, connected with her two visitors from Los Angeles, Marleen Sanchez and Andrea Mosqueda. “There isn’t any programming, but I think they can still explore the city and ask me some questions and get something out of it,” she said.last_img read more

The nearness of you

first_imgSuppose you’re opening a restaurant next week, and you need signs for the restrooms. Which would you choose — signs with images that represent men and women, or signs that simply say “Men” and “Women”? Now suppose the restaurant won’t open until next year — would your choice change?A Harvard researcher has answers.In research described earlier this year in the Personality and Social Psychology Bulletin, Elinor Amit, a College Fellow in psychology, along with two collaborators, Cheryl Wakslak and Yaacov Trope, showed that people increasingly prefer to communicate verbally (versus visually) with people who are distant (versus close) — socially, geographically, or temporally.“The reason is that language is generally a more abstract form of communication than pictures,” Amit said. “Because words are abstract, they preserve the gist and omit incidental details. For example, the word ‘car’ omits information about the color, the size, the number of doors, and so on. Therefore, words enable shared reality with social partners who exist in different times, remote locations, and are different from the self, and therefore may not have the same access to those incidental details, and thus for whom a concrete picture may not be relevant or understandable. For example, a pictorial message that was sent recently would be more comprehensible than a pictorial message from long ago. In contrast, verbal messages have a better chance of being understood across time periods.”Amit and colleagues performed eight experiments, including the restroom sign test.In one, researchers asked students to help them in designing a generic member profile page that would appear on a dating website, then measured how many pixels of screen area were devoted to images and text. Students who were told the site would launch in six months typically devoted more screen area to text versus images, Amit said, while students told the site would launch in a week designed profiles that gave equal space to both images and text.In another experiment, Amit and colleagues showed a pasta recipe to two groups. For one, each step was illustrated; the other group’s recipe used only text. Some participants were told the recipe was created by a Cambridge-based chef, while others were told the recipe was created by a chef in Los Angeles.Participants were then asked whether they would try the recipe at home. Among those who saw the illustrated recipe, the ones told of the local chef were more likely to answer yes, Amit said. Among those who saw the text recipe, there was no difference.That contrast in how people prefer to communicate with others is related to the way people think about objects and events near and far.“If you’re going to a conference in a year from now, you don’t need to check the number of the bus line that runs from the airport to the hotel, what exactly you will wear, or even what will appear on the third slide of your PowerPoint presentation — that’s too much information,” Amit said. “But if the conference is tomorrow, you do need to know that. This idea is consistent with a theory from social cognition, construal level theory, which suggests that people think more abstractly about distal versus proximal things.”Amit also suggested that the preference for different forms of communication for proximal and distal things mirrors the way language develops, indicating that those preferences are deeply ingrained in the brain.“If you think about the way language develops in children, even before they know how to talk, they can communicate visually,” she said. “One reason for that may be because, early in their life, they only need to communicate with people that are proximal to them — like parents, grandparents, and perhaps a nanny.”As a child’s social sphere expands, and as the need to communicate with more and more people grows, so too does the development of language.While such communication preferences may be unconscious, Amit said, it is possible for people to use various methods of communication as a tool to either shrink or enlarge distances. As an example, she pointed to the way someone might use video-chatting software like Skype to create the illusion of being closer to far-flung family and friends.“We often try to match the communication medium and the distance, and so use relatively more pictures to communicate with proximal than distal others, and relatively more text to communicate with distal than proximal others. But if we have a motivation to change that, we can use the medium in a manipulative way,” Amit said. “It can be a tool to change those distances.”last_img read more